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155. Expert Interview: Cracking the Funding Code— How to Get Funded

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Judy Robinett

Judy Robinett, “the woman with the titanium digital Rolodex,” was profiled as a “super connector” in Fast Company, Forbes, Huffington Post, and Bloomberg Businessweek. She served as a director of Golden Seeds Angel Network, one of the largest in the U.S., and in several venture capital firms. “Many investors are frantically trying to find good deals to fund, while company founders are frantically searching for funders. They don’t understand how the ecosystem works, or the difference between angel investors and venture capitalists. Often, entrepreneurs are just in the wrong room.”


How to Get Funded

Why Is This Important?

“Many investors are frantically trying to find good deals to fund, while company founders are frantically searching for people who want to fund them. They don’t understand how the ecosystem works, or the difference between the angel investors and venture capitalists. Often, the entrepreneurs are just in the wrong room.”

What Are the Key Lessons Learned Here?

As CEO of a public company, Judy raised millions of dollars. “I learned there is money everywhere: $369 trillion in global private wealth and $60 billion in private savings and checking in the U.S. alone. There are 350 angel investor groups looking to work with a promising company founder.”

On Her Bookshelf

Crack the Funding Code, Judy Robinett’s free webinar packed with information

Seven Investors to Avoid, by Martin Zwilling

The Founder’s Dilemma, article from Harvard Business Review

How to Tell If Your CEO Is Clueless, from How to Change the World by Guy Kawasaki

Connections Between Three Financial Statements, comparison chart

Connecting With Judy Robinett

Website: www.judyrobinett.com

Twitter: @judyrobinett

Facebook: facebook.com/thejudyrobinett

LinkedIn: linkedin.com/in/judyrobinett

Book: How to Be a Power Connector: The 5+50+150 Rule for Turning Your Business Network into Profits, by Judy Robinett

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