1205. A Filmmaker's Path: Crafting Compelling Stories for Brands

“In the beginning it was just a lot of short films, sketch comedy bits that I was doing with friends and family. That’s where it started for me–that creative storytelling entertainment aspect of video. Eventually that turned into more corporate type videos, lots of interviews–people explaining about their business and their promotions or whatever they have going on. Eventually we started moving into producing more broadcast TV commercials with actors and things like that. Really that’s where my heart is. That’s the stuff that I really enjoy doing for businesses, creating that story-driven scripted content. We still do tons and tons of every other type of video and explainer videos, tutorial videos and training videos. Anything a business needs video related, we do it. But really I feel like our bread and butter, where we excel, is storytelling. Creating content that is engaging and connects deeply with people and ultimately drives them to the businesses that we are trying to market.”

Orlando J. Gomez is the founder of the video production company Stellar Lense Productions, a video strategy expert specializing in visual storytelling for business, and the online video marketplace COOPT. Orlando has worked with companies like Uber, Dove, and Samsung, as well as small businesses across America to create video campaigns as engaging as your favorite Netflix shows. He is known for a storytelling approach that has successfully established local and national brands, ultimately leading to a higher ROI, brand awareness, and overall success.