494. Expert Interview: Discover the One Amazing Thing You Were Born to Do
A 25-year entrepreneur, Steve Olsher is the chairman and founder of liquor.com. He’s also a New York Times bestselling author of “What is Your What? Discover the One Amazing Thing You Were Born To Do.” Steve is the author of the business technology book of the year, “Internet Profits: The World’s Leading Experts Reveal How to Profit Online. Host of the number one rated radio show, Podcast Reinvention Radio, he is an international keynote speaker who has appeared on CNN, The Huffington Post, Entrepreneur-on-Fire, and other media outlets.
Discover the One Thing You Were Born to Do
“People often get pigeonholed and think they have to do just this one thing. It’s important to recognize that just because you are on a path that no longer fulfills you doesn’t mean you have to stay on that path. There is something else you can do that still leverages your talents but applies them in a different way. In reality, I don’t believe there is one talent or one WHAT. I believe it’s a more organic, more fluid process that evolves over time. I think we really do have one core gift or one core talent that we can lean on. Ultimately, it’s about finding a vehicle we will use to share our gift. The specific people we can serve will change over time.”
Why Is This Important?
“The subtitle of my book probably should be, 1The one amazing thing you were born to do NOW,’ because it changes over time. We all have a core gift, singular gift that reflects how we are naturally wired to excel. There are about 30 different gifts we have identified. It’s really about how you apply your gift and who you share it with that makes all the difference. It helps to start specifically by determining who are the people you feel most compelled to serve. Once you can answer that question, you can then back into how you leverage your gift in a way that lets you serve those people. Those people change, over time, based on life experiences. Our life experiences dictate the people we are most compelled to serve.”
What Are the Key Lessons Learned Here?
Steve explains the four categories all people fall into as they seek to discover what they were born to do. They are: 1) the re-inventors, those who make 180-degree turns; 2) the shifters, who know their gifts and make subtle shifts to use their gifts better; 3) the birthers, those who’ve known their gifts essentially since birth; and, 4) the wanderers, who may not discover their gift until later in life, or until crisis or an enlightening moment comes upon them.
Connecting With Steve Olsher
Steve’s NY Times bestseller, “What Is Your WHAT? Discover The ONE Amazing Thing You Were Born to Do.” Go now to www.WhatIsYourWHAT.com/free
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