560. Expert Interview: Eight Steps to Achieving Anything You Want
Thor Conklin is an entrepreneur, profitability consultant and host of Peak Performers Podcast. 2017 marks his 18th year as an entrepreneur. Through his consulting firm, Peak Performance Group, he trains business leaders around the world to be peak performers.
Ninety-six percent of businesses fail within 10 years. Thor contends the only reason they fail is lack of profits. Of the four percent that do survive, many only produce enough profits to break even, pay the owner a meager wage or provide shareholders returns below market average. Thor’s extensive background and expertise allow him to not only identify the specific profitability killers that are siphoning off profits but work with the business to fix them. He’s known as the accountability and execution guy.
Eight Steps to Achieving Anything You Want
“I wish it could be less than eight steps. I hear so often, can’t you just give me three steps? I think of Napoleon Hill. He wrote the amazing book, ‘Think and Grow Rich.’ If it was that easy, I think all the monks in the world would be billionaires. But we know it takes a bit more than just thinking about it, right? We’ve got to know what we’re after, have a plan, and go after it.”
Why Is This Important?
“The first step in accomplishing anything is to figure out what you want. So often I see entrepreneurs come up with a great idea of what they want to do in a business, and then just start running towards that without giving any consideration to what it means to the other parts of their lives: their health, fitness, family and finances. So, before you pull the trigger on a new idea, make sure you understand what you want in a broad-spectrum, not just in a little niche, but across all areas of your life. Then, once we figure out what we want, we’ve got to come up with an efficient and effective plan.”
What Are the Key Lessons Learned Here?
“If our belief system supports what we’re doing, our actions will transform into routines. Our routines slowly form habits. We’re getting into a groove and things are easier. Our habits can develop into healthy obsessions. Our obsessions can lead to addictions. The word addiction can have a negative connotation, but imagine if you were addicted to supporting your team at work? Of if you were addicted to taking care of yourself? Or to being the best husband or wife possible? Those addictions turn into an identity. This is where things get really cool. This is where, when you just wake up in the morning, all you need to do is take a deep breath, and those actions become automatic. It’s just who you are.”
Connecting With Thor Conklin
As a listener to Discover Your Talent–Do What You Love, if you email Thor a
50-word or less email describing the biggest issue facing you in business, he will personally respond with a 4-step process to improve or fix this issue. Email: firstname.lastname@example.org
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